swedish advertising

trygg hansa advert: gravid?
Originally uploaded by fondacey.

All too often some advertising poster catches my eye and makes me smile and reflect. I always wish I have a camera to capture it. Sometimes I tell myself to bring one along to capture the picture. But it never happens.

On our way to lunch the Bean and I stopped for a bus change. As luck would have it, this poster was at the stop AND I had my camera.

I find it so refreshing that humor in the form of sexual innuendo isn't taboo here.

In case you don't read Swedish. The company, Trygg Hansa, is an insurance company. The caption says: "Pregnant?"

grönan advert: sur tjej
Originally uploaded by fondacey.

This was the poster on the flip side. It also cracked me up.

Gröna Lund is the amusement park in Stockholm. The girl is riding the old trolly car which transports visitors back from Djurgården back to the city center.