swedish advertising

trygg hansa advert: gravid?
Originally uploaded by fondacey.

All too often some advertising poster catches my eye and makes me smile and reflect. I always wish I have a camera to capture it. Sometimes I tell myself to bring one along to capture the picture. But it never happens.

On our way to lunch the Bean and I stopped for a bus change. As luck would have it, this poster was at the stop AND I had my camera.

I find it so refreshing that humor in the form of sexual innuendo isn't taboo here.

In case you don't read Swedish. The company, Trygg Hansa, is an insurance company. The caption says: "Pregnant?"

grönan advert: sur tjej
Originally uploaded by fondacey.

This was the poster on the flip side. It also cracked me up.

Gröna Lund is the amusement park in Stockholm. The girl is riding the old trolly car which transports visitors back from Djurgården back to the city center.

skansen's blue mondays

The Bean and I went to Skansen this evening. The hubby is still up at the DZ in Gryttjom, so my date was my 2-year old.

The day had started out with pouring rain and gray skies until lunchtime, and then it resumed the pattern of phenomenal. Since the Bean slept over 3 hours, waking at 6.30 pm...or rather I woke him 6.30, I decided we needed an outdoor activity.

We biked to Skansen.

Monday evenings in the summer are jazz evenings. But not just at Soliden. There was a big band playing under a roof in the kiddie carnival part. Bean and I stopped to listen and watch. He got motivated to go into "house"...so we did a half lap around the dance floor.

Personally, I enjoyed the moment most for being the mommy dancing with her sun to "The Lady is a Tramp" but before I got to that maudlin momment I had a warm fuzzy reflection.

Watching the many 50 or 60+ couples gliding about arm in arm lindy hopping, bugging or whatever insect dance they do, they were enjoying themselves...in a most content way.

It was a wonderful realization that after another 30-40 years that could very well be the hubby and me. It filled me with contentment to know that I am gliding through life with my life time partner, and my futre is golden.

Now I know that not all of these couples are golden anniversary celebrators, but I found a peace realizing that these people had gone past the years of their lives that they sweated the superficial stuff that plagues the young.

I used to see people this age and fear growing older because they represented life in the most boring and uneventful way. Being youthful is about expending energy, trying new things and making sure our peers know we're having such a great time.

Leaving behind "youth" is a tough jump. Seeing the beauty in these people dancing to a big band on a warm sunny night has eased that transition. I'm passed the point in my life that those "old people" are boring.

Au contraire...they've finally got it right. I look forward to getting there too some day.